Privacy Policy

1. Information We Collect

We collect information that you provide directly to us when registering for an account, making a rental reservation, or communicating with us. This information may include:

• Personal identification information (name, email address, phone number)
• Billing information (payment card details, billing address)
• Government-issued identification for rental verification
• Account credentials (username and password)
• Rental preferences and history
• Location data when using our rental services
• Communications you send to us

We also automatically collect certain information when you visit our website, including:

• IP address and device information
• Browser type and version
• Operating system
• Pages visited and time spent on our website
• Referral sources
• Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect for various purposes, including to:

• Process and manage your rental reservations
• Create and maintain your account
• Process payments and provide receipts
• Verify your identity for rental services
• Communicate with you about your rentals, account, and our services
• Send you promotional offers and marketing communications (with your consent)
• Improve our website and services
• Ensure the security of our rental equipment
• Comply with legal obligations
• Resolve disputes and enforce our agreements

3. Legal Basis for Processing (GDPR Compliance)

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

• Contract fulfillment: Processing necessary for the performance of our contract with you (rental agreement)
• Legitimate interests: Processing necessary for our legitimate business interests, such as fraud prevention, service improvement, and marketing
• Legal compliance: Processing necessary to comply with our legal obligations
• Consent: Processing based on your specific consent, such as for marketing communications

4. Data Sharing and Disclosure

We may share your information with third parties in the following circumstances:

• Service providers: Payment processors, cloud storage providers, and other third parties who assist us in operating our business
• Legal requirements: When required by applicable law, regulation, legal process, or governmental request
• Business transfers: In connection with a merger, acquisition, or sale of assets
• Protection of rights: To protect our rights, property, or safety, or that of our users or others

We do not sell your personal information to third parties for their marketing purposes.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, accidental loss, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Our security measures include:

• Encryption of sensitive data
• Secure socket layer (SSL) technology
• Regular security assessments
• Access controls and authentication procedures
• Staff training on data protection

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

• The duration of our ongoing relationship with you
• Legal obligations to retain data for certain periods
• Statute of limitations under applicable law
• Our legitimate business needs

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: The right to access the personal information we hold about you
• Rectification: The right to request correction of inaccurate personal information
• Erasure: The right to request deletion of your personal information in certain circumstances
• Restriction: The right to request restriction of processing of your personal information
• Data portability: The right to receive your personal information in a structured, commonly used format
• Objection: The right to object to processing based on legitimate interests or for direct marketing
• Withdraw consent: The right to withdraw consent at any time where processing is based on consent

To exercise these rights, please contact us through the contact information provided at the end of this policy.

8. Cookies and Similar Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files that are placed on your device when you visit our website. They help us recognize you, remember your preferences, and improve our services.

You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect the functionality of our website.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to delete such information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated Privacy Policy on our website with a new effective date. We encourage you to review this Privacy Policy periodically.

11. International Data Transfers

Your personal information may be transferred to and processed in countries other than the country in which you reside. These countries may have data protection laws that differ from those in your country. When we transfer your personal information, we implement appropriate safeguards in accordance with applicable data protection laws.